Elsa Marchetti – Marketing Manager – Lumina Conseil
Marketing Manager
Lumina Conseil
Paris, France
I develop the firm's brand and its content, from positioning to acquisition campaigns.
Profil
As Marketing Manager at Lumina Conseil, I build the firm's brand from end to end: positioning, content, events, and acquisition campaigns. My playing field: making expertise visible. I transform consultants' know-how into content that generates qualified appointments. Key achievements: • 240,000 monthly views on the firm's content • Newsletter open rate: 41% (2.5x the industry average) • 35% of new assignments come from inbound
Expertises
- Marque
- Contenu
- Inbound
- Communication
Parcours professionnel
- Marketing Manager — Lumina Conseil (2020 – Present) : Head of Brand, Content, and Digital Acquisition. Management of a team of 4 people.
- Brand Content Project Manager — Publicis Groupe (2016 – 2020) : Content strategy design for B2B brands and institutions.
- Communications Officer — Havas Paris (2013 – 2016) : Press Relations and Corporate Communication.
Formation
- Executive Master – Digital Marketing — HEC Paris
- Master – Communication — Université Paris-Sorbonne
Références clients
- Lumina Conseil – marque corporate : Complete overhaul of positioning and identity
Avis clients sur Elsa Marchetti
Elsa elevated our brand from a "reputable firm" to an "industry benchmark." Our prospects now arrive already convinced.
Camille Verdier, Associate Director, Lumina Conseil 5/5A rare editorial vision in a marketing profile. Every piece of content serves a business objective.
Directeur de la communication, Peer, Cabinet de conseil partenaire 5/5
Contact
- elsa.marchetti@luminaconseil.fr
- +33 1 84 60 22 14
Métadonnées
Profil vérifié AVYONIA le 2026-09-22.
Langues disponibles : fr, en, es, de, it, zh, pt, ar, ja, ko, ru, hi, tr, he, th, vi, uk, nl, pl, id, ms, sv, da, fi, no, el, ro, hu, cs.
Dernière mise à jour : 2026-09-22.